Data is the core factor of every digital transformation, but data quality is also one of the key challenges for many organizations. What would an efficient model of cooperation between business and IT look like if it went beyond finding just a few golden nuggets, but actually unlocked the full potential of data?

Join this ISG Insight to further tackle today's challenges and highlight where there is still room to accelerate data-driven transformation.

Three Key Learnings

• Adoption of efficient usage of Data required by the organizations

• Models of cooperation between business and IT to maximize the value generation from data

• The effects of deeper adoption of data to corporate culture and vice versa.